Wednesday, October 31, 2012

Ghosts Exist on the Internet and they are Social

Have you ever wished you had a clone? A clone that exclusively ran your social media, your blogging, or even returned your emails? Hell yeah we’ve all wanted that! And how about someone to do the laundry, make the bed, and cook.

But wait…that clone does exist. It’s called a housekeeper.
So why can’t you have the same thing for your online marketing?
But I have a virtual assistant you say. Or I got my nephew whose on Facebook all the time to do it.

How’s that working out for you? 
A social ghost is someone who physically assumes the identity online of the person or organization they are being paid to represent in an authentic voice.
There are a few key points to make Social Ghosting successful
·        A plan
·        An NDA (a nondisclosure agreement)
·        Communication
·        Evaluation of correct platforms
·        The client has to be involved.
These are just a few tips and I’d love to hear your own experiences. The good, the bad, the successful and the epic fails. Don’t laugh you know we’ve all had them.

Let's talk more about social ghosting!

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