3 Ways to Gain Influence Online (That
You Probably Haven’t Thought Of)
guest post by K.C.
Neal
1. Provide Original
Information
It seems like everyone
is a content provider these days. It’s just so easy to start a blog or throw up
a website. But how much of the content out there is truly original and useful?
My background is in science and research, so I love data and original research.
(Let’s hear it for writers who love advanced statistics! Hello…?) Last year, I put
out a book blogger survey, and over 70 bloggers responded. One of the most
popular posts on my blog is based on some of the data from that survey: The One Thing Book Bloggers Hate Most. It’s also one of my most
commented-on non-giveaway posts. For all I know, I’m the only person who’s ever
conducted a survey specifically aimed at book bloggers! That survey gave me
tons of original information to share. I’ve written several posts about working
with book bloggers and doing blog tours, and I’ve taught a couple of webinars
on these topics. Ya see? Originality… authority… influence. Find ways to provide useful, original
content, and I guarantee readers will get excited about it and be interested in
what you have to say.